Ristorante La Famiglia branding

A branding project for Ristorante La Famiglia, an Italian restaurant based in Woolloongabba, Brisbane.

The owner was born and raised in Molfetta, Italy, and the restaurant specialised in cuisine from this region – Puglia. This inspired the logo which is a stylised illustration of the roofline of Molfetta’s iconic cathedral. They wanted the branding to have a strong connection to their Italian roots and represent the authentic, high quality, yet friendly and approachable feel of the restaurant.

I also designed a custom wallpaper for the restaurant’s interior which combines typography and line art to represent some of the Puglia region’s icons. My work for La Famiglia extended over the years to include business cards, signage, interior decor, gift cards, menus, flyers, social media assets and more.

ODEON Cinemas pricing campaign

Our team was tasked with an ODEON brand refresh which encompassed a range of new campaigns including new-look pricing promotions.

For this brief I developed a full set of 3D numbers and characters that incorporated cinema-related objects while using the ODEON colours to keep in line with their other branding. The styling for the campaign was playful and aimed to encapsulate the ODEON cinema experience. The price points varied for each venue so having a full set meant we could interchange the numbers as needed. We eventually rolled out the creative nationwide and it appeared on everything from web banners to truck sides to phone boxes.

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Spotify

Freelance project at an agency in London. Taking the existing brand identity of two Spotify campaigns, Secret Social and Playoffs, I rolled out the creative to a wide range of marketing material including flyers, invitations, landing pages, emails, and social media branding.

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