A branding project for Ristorante La Famiglia, an Italian restaurant based in Woolloongabba, Brisbane.
The owner was born and raised in Molfetta, Italy, and the restaurant specialised in cuisine from this region – Puglia. This inspired the logo which is a stylised illustration of the roofline of Molfetta’s iconic cathedral. They wanted the branding to have a strong connection to their Italian roots and represent the authentic, high quality, yet friendly and approachable feel of the restaurant.
I also designed a custom wallpaper for the restaurant’s interior which combines typography and line art to represent some of the Puglia region’s icons. My work for La Famiglia extended over the years to include business cards, signage, interior decor, gift cards, menus, flyers, social media assets and more.
DL flyers for the opening launch and a Women’s Day event
DL gift vouchers
Drinks menu cover
A custom wallpaper decorates the wall above the kitchen pass
Freelance work for Intrust Super. Assisting where required by designing print ads, web banners, EDM banners, posters, brochures, the corporate magazine 360, and creating logos/branding for new campaigns.
I worked alongside brand managers at CUB (Carlton United Breweries) for several years, creating promotional graphics for posters, tap/shelf wobblers, table talkers, pull up banners, corflute signage, digital screens and more.
Posters and flyers for in-house promotions and events at the Club Hotel and Commercial Hotel, Chinchilla, Queensland.
Point of sale created for DIAGEO products like Captain Morgan, Smirnoff and Bundaberg Rum. Working within brand guidelines to create cohesive and effective marketing material.
Our team was tasked with an ODEON brand refresh which encompassed a range of new campaigns including new-look pricing promotions.
For this brief I developed a full set of 3D numbers and characters that incorporated cinema-related objects while using the ODEON colours to keep in line with their other branding. The styling for the campaign was playful and aimed to encapsulate the ODEON cinema experience. The price points varied for each venue so having a full set meant we could interchange the numbers as needed. We eventually rolled out the creative nationwide and it appeared on everything from web banners to truck sides to phone boxes.
Freelance project at an agency in London. Taking the existing brand identity of two Spotify campaigns, Secret Social and Playoffs, I rolled out the creative to a wide range of marketing material including flyers, invitations, landing pages, emails, and social media branding.
I played a key role in the artworking and rollout for Mrs Brown’s Boys D’Movie‘s national campaign in the UK, producing finished art for many posters, banners, bus sides and billboards as well as designing the DVD and Blu-Ray packaging.